Tip 41: Explain why you are worth listening to

As we discussed previously, the topic of your presentation should be:

• Something that they want - (See: "Tip 12: Give your audience what they want")

• Something that is important for them - (See: "Tip 13: Have something important to say")

• Something that is interesting to them - (See: "Tip 14: Have something interesting to say")

• Something that is relevant to them - (See: "Tip 15: Have something relevant to say")

A powerful way to increase your audience's attention and motivation to listen to your presentation is to explicitly spell out exactly how the thing that you are about to tell them is useful, important, interesting and relevant for them.

"Wow! This guide and handbook made a huge difference to my delegates at my online workshop. They loved everything we did. Thanks to Dr Mandar Marathe's book I developed my presentation skills quickly whilst enjoying all the new concepts and ideas this book offers in a very easy to read and practical manner.
 
All professional speakers, trainers and sales people should get a copy of this book!"
- Ash Ali, Online Marketing Expert & Founder of Sandalstore.co.uk

Table of contents
(Click to view sample pages from the book)

Introduction
About the author
How to use this book
Who needs this book?
Chapter 1: Planning for your presentation
Chapter 2: Preparing the delivery
Chapter 3: Preparing effective PowerPoint® slides
Chapter 4: Preparing a handout
Chapter 5: Rehearsals
Chapter 6: Just before the presentation
Chapter 7: Last-minute tips for confidence
Chapter 8: Delivering the presentation
Chapter 9: 'Any questions?'
Chapter 10: After the presentation
Chapter 11: Final Thoughts

About the author

Dr Mandar Marathe graduated from Southampton University with an honours degree in Biomedical Sciences in 1998 and a Bachelor of Medicine degree in 1999. He holds advanced qualifications in Emergency Medicine and in Toxicology.

He juggles a career as a doctor working in Accident & Emergency, while raising three children with his wife, writing books, and endlessly surfing the internet looking for the next "big thing".

With almost two decades of public speaking experience in both academic and professional arenas, he is today an enthusiastic and popular educator who is well qualified to share his ideas about what makes a successful speaker and a powerful presentation.

Dr Mandar Marathe is the course director for the FCEM Course.